55 Years On Jean Shrimpton’s Dress That Stopped A Nation

Wearing none of the assumed mandatory accessories of the Members’ enclosure – hat, gloves and stockings – the world’s first supermodel Jean Shrimpton sent shockwaves around the world.

Although tame by today’s anything-goes standards, this simple but elegant white mini-dress remains the most recognised non-racing image of the Melbourne Cup carnival, even 55 years later.

It had Fleet Street in such a lather that London editors scrambled photographers to Melbourne in a bid to capture more of Jean on the final two days of the carnival.

“Photographers were crowding around her and lying on the ground to get shots that would make her legs look even longer and the dress shorter,” recalls Jenan’s friend Maggi Eckardt, herself a former top model.

“I thought she looked fresh and fabulous. In my mind that dress is ageless, it could be worn today.”

On the arm of then boyfriend, actor Terence Stamp, London-based Jean was engaged by Du Pont de Nemours International to promote their new fabric Orlon during the four days of the world’s most famous racing carnival.

The Victoria Racing Club, eager to promote the fledgling Fashions on the Field competition, invited ‘The Shrimp’, a nickname she detested, to judge the event on Derby, Cup, Oaks and Final Day.

“The day of the races was a hot one, so I didn’t bother to wear any stockings,” Jean, now 78, said in her memoirs.

“My legs were still brown from the summer, and as the dress was short it was hardly formal.

“I had no gloves with me, for the very good reason that I owned neither. I went downstairs from my hotel room, all regardless of what was to come.”

Although openly jeered and snubbed by the ultra-conservative Melbourne establishment, Jean, then 22, remained defiant.

“I don’t see what was wrong with the way I looked. I wouldn’t have dressed differently for a race meeting anywhere in the world.

“I feel Melbourne isn’t ready for me yet. It seems years behind London.”

Today, however, the VRC couldn’t agree more with Jean’s choice of attire that put its Fashions on the Field competition on the world map.

.

Robyn Foyster

A multi award-winning journalist and editor and experienced executive, Robyn Foyster has successfully led multiple companies including her own media and tech businesses. She is the editor and owner of Women Love Tech, The Carousel and Game Changers. A passionate advocate for diversity, with a strong track record of supporting and mentoring young women, Robyn is a 2023 Women Leading Tech Champion of Change finalist, 2024 finalist for the Samsung Lizzies IT Awards and 2024 Small Business Awards finalist. A regular speaker on TV, radio and podcasts, Robyn spoke on two panels for SXSW Sydney in 2023 and Intel's 2024 Sales Conference in Vietnam and AI Summit in Australia. She has been a judge for the Telstra Business Awards for 8 years. Voted one of B&T's 30 Most Powerful Women In Media, Robyn was Publisher and Editor of Australia's three biggest flagship magazines - The Weekly, Woman's Day and New Idea and a Seven Network Executive. Her career has taken her from Sydney where she began as a copy girl at Sydney's News Ltd whilst completing a BA in Arts and Government at Sydney University, to London, LA and Auckland. After 16 years abroad, Robyn returned to Sydney as a media executive and was Editor-in-Chief of the country's biggest selling magazine, The Australian Women's Weekly.

This post was last modified on 06/04/2021 7:43 pm

Robyn Foyster: A multi award-winning journalist and editor and experienced executive, Robyn Foyster has successfully led multiple companies including her own media and tech businesses. She is the editor and owner of Women Love Tech, The Carousel and Game Changers. A passionate advocate for diversity, with a strong track record of supporting and mentoring young women, Robyn is a 2023 Women Leading Tech Champion of Change finalist, 2024 finalist for the Samsung Lizzies IT Awards and 2024 Small Business Awards finalist. A regular speaker on TV, radio and podcasts, Robyn spoke on two panels for SXSW Sydney in 2023 and Intel's 2024 Sales Conference in Vietnam and AI Summit in Australia. She has been a judge for the Telstra Business Awards for 8 years. Voted one of B&T's 30 Most Powerful Women In Media, Robyn was Publisher and Editor of Australia's three biggest flagship magazines - The Weekly, Woman's Day and New Idea and a Seven Network Executive. Her career has taken her from Sydney where she began as a copy girl at Sydney's News Ltd whilst completing a BA in Arts and Government at Sydney University, to London, LA and Auckland. After 16 years abroad, Robyn returned to Sydney as a media executive and was Editor-in-Chief of the country's biggest selling magazine, The Australian Women's Weekly.
Disqus Comments Loading...

This website uses cookies.

Read More