Flower Growers Tell Why “Greenery Is So In Vogue Now”

Flower Growers Tell Why “Greenery Is So In Vogue Now”
Ilona Marchetta

Sustainability & Home Editor

Aug 01, 2018

We can thank globalisation and social media for the current trend toward lots of greenery, says Eagles Green Supplies owner Rick Eagle.

And Rick would know – Eagles Green specialise just in foliage, with an 8-acre farm on the Central Coast of New South Wales where they grow their own foliages plus handle a great many varieties sourced from around the globe.

Globalisation in the Greenery Industry

“Globalisation has changed this industry more than anything – some of your bigger florists travel overseas and they bring trends back, or we’re able to more easily research something online,” says Rick, who sells a huge range of foliage at the Sydney Flower Markets.

“Over the past few years we’ve seen a big emphasis on greenery. In the old days, greenery was something you added to your flowers, whereas now, some of the more trendy Sydney florists do a lot of work with everything but flowers. It’s come from overseas somewhere and I’m sure it has a lot to do with the interior trend toward minimal Scandinavian looks.”

He says the photo-sharing social media app Instagram may have been responsible for bringing the ‘green wall’ concept so in vogue right now to Australia.

“A green wall is simply a backdrop or a wall covered in different sorts of foliage,” he said. “It’s typically a cascading mix of things. Ferns, monsterio leaves, and antherium leaves are perfect, as is anything that trails.”

“And it’s not just your big commercial events wanting them – they’ve even become big for weddings in the last few years.”

Eagles Green Supplies originally traded as Goldenvale Nursery and was Rick’s wife’s family business, dating back three generations. Rick’s wife, Kathy, has worked in floristry since she was fifteen. Rick left his profession as a motor mechanic to run the business with Kathy.

For more flower blogs, check out the Sydney Markets flower stories here.

Main Picture Credit : Cliff Kent

ABOUT THE AUTHOR

By Ilona Marchetta

Sustainability & Home Editor

Ilona Marchetta is The Carousel's Home and Sustainability Editor. She is a change manager and journalist specialising in sustainability. Ilona is passionate about slow and mindful living, from fashion to interiors to beauty and self care.

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