As consumers become more aware of the impact their choices have on the environment, beauty brands like Barry M, Lush, RMS Beauty, Bite Beauty, Herbivore Botanicals, Aveda, and The Body Shop are leading the way in creating a more sustainable future. By choosing products that are good for the planet, we can all make a difference, one beauty routine at a time.
Barry M Beauty has long been a champion of boldness and individuality. Founded in the 1980s in East London by Barry Mero, their recent rebrand is a testament to their commitment to modernity while staying true to their roots. Known for their iconic nail paints and playful makeup, Barry M is not just about looking good but also about doing good for our planet. Proudly 100% vegan and cruelty-free, they are phasing out old packaging and embracing sustainable practices.
Here, we road-test the latest products on our @CarouselBeauty pages, here.
Aveda, established in 1978 in Blaine, Minnesota, is renowned for its plant-based products and dedication to environmental responsibility. Aveda sources ingredients sustainably and supports fair trade practices. Their packaging is made from recycled materials, and they have numerous programs aimed at reducing their carbon footprint.
Lush Cosmetics, founded in 1995 in Poole, England, is another brand making waves in the eco-friendly beauty space. Known for their fresh handmade cosmetics, Lush uses natural ingredients and minimal packaging. Their commitment to ethical buying and fighting animal testing has made them a beloved brand for conscious consumers.
RMS Beauty, founded in 2009 in New York City by makeup artist Rose-Marie Swift, focuses on clean beauty. Their products are made with raw, food-grade, and organic ingredients. RMS Beauty emphasizes recyclable packaging and has a refill program to reduce waste.
Bite Beauty, founded in 2011 in Toronto, Canada, is famous for their lip products and is dedicated to sustainability. They use food-grade ingredients and have a strong focus on eco-friendly packaging. Bite Beauty also offers a recycling program for their products, ensuring they don’t end up in landfills.
Herbivore Botanicals, founded in 2011 in Seattle, Washington, combines luxury skincare with sustainability. Their products are made with natural, vegan ingredients, and they prioritize recyclable and reusable packaging. Herbivore’s commitment to transparency and ethical sourcing makes them a standout in the beauty industry.
The Body Shop, founded in 1976 by Anita Roddick in Brighton, England, has long been at the forefront of ethical beauty. They are committed to cruelty-free practices and use sustainably sourced ingredients. The Body Shop also supports various social and environmental causes, making them a pioneer in corporate social responsibility.
This post was last modified on 08/04/2025 6:58 am