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Do You Have A Heart? Then You Can Help

One such group forging the way for women to support each other is Priceline Pharmacy’s Sisterhood Foundation which is a driving force for change in the area of women’s health. Sir Bob Geldof – 1980’s pop star and avid aid campaigner – spoke at Priceline Pharmacy’s first annual franchise conference in 2010 and encouraged the audience of Priceline Pharmacy staff and store owners to rise to the challenge to give back to the communities in which they live and work. And, Priceline Pharmacy have certainly taken this on board as they strive to reach millions of women around the country with the Priceline Sisterhood Foundation.

In 2014 the Foundation became a registered charity in Australia and committed to supporting five charity partners to help women who are affected by serious illness in this country. The Priceline Sisterhood Foundation donates 100 per cent of the profits raised to its nominated charity partners. So far, they’ve raised an impressive $1.4 million across its 420 strong store network, as well as raising significant awareness for the Foundation and the charities it supports. Here’s a little about each of the five charities supported by the Foundation.

Alzheimer’s Australia provides a wide range of information, support, counselling, training and education to people with dementia, their families and carers as well as to professionals working in the dementia field. They advocate for the needs of Australians living with all types of dementia and they are committed to achieving a dementia-friendly Australia where people with dementia are respected, supported, empowered and engaged in community life.

Find out more:

The Australian Cervical Cancer Foundation (ACCF) has a mission to minimise the incidence and burden of cervical cancer and related women’s health issues: to assist women, their families, and communities by developing and implementing practical and appropriate programs, and by partnering with like-minded governments, organisations, and individuals to achieve health outcomes which reduce marginalisation and contribute to developing stronger communities. They provide life-saving HPV cervical cancer vaccine for women in developing countries, and promote awareness and prevention of cervical cancer.

Find out more:

Children First Foundation has a mission to transform the lives of children by giving hope, exceptional care and pathways to a brighter future. Their work ensures that both Australian and overseas children have access to medical care and treatment which are otherwise inaccessible for them.

Find out more:

Perinatal Anxiety and Depression Australia (PANDA) is committed to a community where perinatal depression and anxiety are recognised and the impact on women, men and their families are minimised through acknowledgement, support and education. PANDA provides telephone counselling support services, raises awareness and develops and shares its knowledge with consumers and other health organisations.

Find out more:

Look Good Feel Better Foundation (LGFB) is a free community service program dedicated to helping Australians living with cancer cope with the appearance-related side effects caused by cancer treatment. Women, men and teens participate in a practical workshop which covers skincare, makeup and head-wear demonstrations leaving them empowered to face their cancer treatment with confidence. By addressing hair loss and changes to the skin with the use of skin care, makeup, hats, turbans and wigs, they help to restore patients’ appearance and self-image.

Find out more:


Share Your Heart On Instagram: 

Using the hashtag #share4sisterhood, upload ‘your heart’ on your Instagram account and for each share, Priceline will donate funds to the Sisterhood Foundation up to $10,000.

Help Us Help Women: Customers can donate to the Priceline Sisterhood Foundation in the following ways:

  • Mobile Donations: Donations of $5 or more can be made anytime but texting the word SISTERHOOD to 0497 222 444
  • At any Priceline or Priceline Pharmacy store
  • By Purchasing selected products from the Sisterhood Foundation catalogue (launching 24th September until 6 October)
  • Online by visiting: and following the donation link

Join the Sisterhood Foundation today! After all, you never know when you might need your sisters…

Images from Instagram #share4sisterhood


Written by Yvette Le Grew

Yvette Le Grew is the former Online Editor of The Australian Women’s Weekly, former Head of Digital Content at Westfield & freelance fashion, travel, health & lifestyle writer for titles across the UK, Asia and Australia. Yvette now contributes 'at large' for


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