More and more, the question of “what is in it?” and “where did it come from?” is being asked by savvy consumers when it comes to beauty products.
As we increasingly turn our back on animal products, the case for veganism in beauty strengthens. With a strong moral conscience evolving, veganism is transcending diet, and moving into deeper realms of ethics and environment.
Abstaining from animal products has moved beyond the kitchen, and now includes everything from what you put on your skin to what you wash your hair with.
So, for those vigilant vegans with a humanistic backbone, we have rounded up the latest brands to load your beauty cupboard with. It’s ethical beauty at its best.
When A-listers (and natural nuts) like Drew Barrymore, Natalie Portman and Kristen Bell are fans, you know it’s good. Dr. Bronner’s, renowned worldwide as natural product pioneers, is now available in Australia. The philanthropic, vegan, cruelty free, organic and fair trade body care range is leaving their ethical footprint in beauty circles everywhere, and now is the time to add their beautiful (and chicly retro) range to your tub. Their famed Pure-Castile Liquid Soap not only comes in a vastly delectable range, but has 18-in-1 uses – from face to food to laundry to pets. Vegan and a multi-tasker? Sigh.
Paint Nail Lacquer
Nail polish typically conjures images of grimy nail salons and toxic whiffs of nasty chemicals. Not Paint. This Australian-made, vegan, cruelty-free and 5-free formula combines a love of interior design, colour and beauty with ethics, to bring some seriously cool (and animal-lovin’) polish. A mani with morals – we love.
Pure Hair Food
Often ‘natural’ haircare can prove rather vexing in the tub, and promises made fall on deaf strands (plus the no-lather situation – gah!). Enter Pure Hair Food, which aside from the Rough Your Hair Texture, is wholly vegan, and, as its namesake suggests, is beautifully pure. Our pick? The tried and loved, Tone Your Hair Blonde Shampoo, which actually takes your strands from brassy to creamy in one natural wash. It’s like #cleaneating for your hair.
This beautifully chic range is as good (and ethical) as it looks. A results-driven cosmeceutical range of products that are both luxurious and indulgent through the curated fusion of bio-actives, botanical extracts and perfumery to inspire ageless beauty for those with a more holistic leaning. Ocinium creates natural products that work with your skin, the organic ethos of the brand seamlessly fuses health, wellness and beauty into a unique eco-luxe range of skincare that is free of sulfates, parabens, synthetic chemicals, fragrances, and of course, is cruelty-free and vegan (with the exception of beeswax in the Lip Balm). The Rapture Perfume Oil is fragrant bliss, without the fear of animal harm.
An Australian-made (yipee!), vegan skin and hair care brand, Biology Skincare has your ethical needs covered (while you wash and moisturise). Biology offer ‘smart’ skin and hair care products that are not only better for the consumer, but better for the planet too. The whole range is pH balanced for happy, non-irritated skin and free from animal-derived ingredients and not tested on animals. Rub-a-dub-dub without hurting a fly.
The latest offering from The Divine Company, the just-launched, Divine Woman, harnesses the power of science and Certified Organics to bring a potent and animal-friendly anti-ageing range. Australian-made and vegan, not only will your relationship with your skin improve, so too will your one with the planet.
We love a product that multitasks. We also love a product that is vegan, cruelty-free and without any common cosmetic nasties such as parabens, preservatives and synthetics. Spanking-new brand Cinch Skin has made your beauty life, well, a cinch. With just one spray, Face Cheat offers 72 hours of dewy hydration, a huge hit of concentrated Vitamin C and illumination. It’s a moisturiser plus glow minus the animal additives.
Brisbane babe, Sarah Baker, was tired of slippery, sticky, half-stuck lashes. All she wanted was easy, breezy, beautiful, maybe-she’s-born-with-it falsies. With a strong focus on quality and cruelty-free products, plus a nifty trick with a simple mascara wand, Sarah Jean Lashes and Adhesive came to lash life. Vegan, cruelty-free, synthetic, latex-free, anti-allergenic and water soluble – these are local lashes with a moral touch.
For all your vegan beauty needs, also try these websites: