Vegemite and Shapes. Allen’s Lollies and Dusk Candles. Nicole Kidman and Hugh Jackman. Australia has seen its fair share of dynamic duos across foods, fragrances and famous faces. However, the newly announced partnership between Ella Bache and Romance Was Born might just be one of the most exciting yet. And certainly among the most stylish approaches to skin care we’ve seen in a while!
Founded in 1954, Ella Bache has long been loved by locals. Known for its cutting-edge formulas and commitment to enhancing natural beauty. However, to mark its 70th-anniversary milestone, the iconic Australian skin care has teamed up with whimsical fashion house Romance Was Born. Showcasing its eagerness to embrace new possibilities by partnering with Anna Plunkett and Luke Sales, the creative minds behind the label celebrated for its imaginative and eclectic designs.
The limited edition collection features a reimagining of the packaging for three beloved Ella Bache balms. The Special Eye Cream (30mL), Ultra Nourishing Cream (50mL), and Intensive Recovery Cream (50mL). Each product is presented in unique packaging designed by Romance Was Born. And, offers a stylish way to enjoy these skin care essentials.
Pippa Hallas, CEO of Ella Bache, expressed her enthusiasm for the collaboration. “We sought partners who embody creativity, innovation, quality, and a deep appreciation for heritage,” she said. “Values that align with our own. Anna Plunkett and Luke Sales are true visionaries. Known for their ability to blend art, fashion, and storytelling into vibrant creations. Their commitment to bold, imaginative design aligns perfectly with our dedication to pioneering Skin Solutions that inspire confidence and celebrate individuality.”
Anna highlighted the synergy between the two brands and shared similar sentiments. “We love working with heritage brands that have a strong sense of identity and integrity,” Plunkett remarked. “Ella Bache’s use of botanicals and their focus on enhancing women’s lives through skincare resonate with our own values. We share a commitment to boosting confidence and celebrating individuality.”
“We wanted to emphasise celebration for this milestone,” Plunkett added. “Our goal was to create something that evokes a sense of fun and joy.”
The limited edition Ella Bache and Romance Was Born is currently available at ellabache.com.au, Ella Bache Salons, David Jones Nationwide, Adore Beauty and The Iconic
This post was last modified on 27/07/2024 3:31 pm