Beauty Forecast: What Are Our 2023 Beauty Trend Predictions?

Alice Duthie

Lifestyle Writer

Jan 07, 2023

One thing that you can always count on is that there will always be a new and improved innovation in the beauty industry. We asked the experts for their 2023 beauty trend predictions and this is what we discovered. 

Tasmanian Sea Kelp

“For those who appreciate a natural skincare solution, Tasmanian sea kelp is one of the ingredients that will be leading the charge when it comes to key ingredients in the natural skincare space for 2023” says the co-founder of JOOV Sarah Bell. 

Sourced off the pristine coasts of Tasmania, the native and cellular extraction of sea kelp has a full plant profile and has water soluble phyto actives that target wrinkles, inflammation and cell repair. Paired with Vitamin B3 (Niacinamide) which helps to sooth and heal skin and you have the perfect skincare formula. Try the new JOOV OMG Serum to reap the full benefits of those natural ingredients.”

2023 Beauty Trend Predictions
2023 Beauty Trend Predictions

Sprouts For Your Skin

“Did you know that one of the best nutritional supplements for your skin can be found in the fresh produce section of the supermarket? And what’s even better is that it will cost you a fraction of the price of your traditional greens powders and skin supplements!  

Sprouted grains are packed with the most important and helpful nutrients for your skin and cost you less than a cup of coffee. They are loaded with Vitamin C, Vitamin K, folate, magnesium, phosphorus, omega 3, iron and zinc. What’s even better, because they are sprouted, the nutrients in them are in higher quantities and more available to our bodies than non-sprouted foods, which means you are getting even more skin nutrient value.  

We all know that Vitamin C is an amazing antioxidant and free-radical scavenger in the body. Zinc has long been hailed as a ‘go to- nutrient for skin health, particularly for those who have acne or overactive sebaceous gland activity (oily skin). Magnesium benefits the skin by helping to lower cortisol levels in the body (elevated cortisol levels create inflammation, which can wreak absolute havoc on your skin) as well as helping to balance and regulate cellular processes and efficiency. Vitamin K is amazing to help with wound healing and repair. If you have acne, this vitamin should be right up there with zinc and vitamin C on your go-to list, and if you don’t, it should still be up there. Why? Because it helps to stimulate collagen production, which is something that absolutely everybody wants and needs as we begin to age. Collagen is what helps to keep your skin soft and supple, but the body’s production of it starts to slow down the older we get. If we can encourage collagen production, our skin will maintain its youthful glow much longer. 

Ask the Anti-Ageing Expert: Best Celebrity Skin

But perhaps one of the best nutritional secrets to sprouted foods is that they are packed with a nutrient called sulforaphane, a phytochemical that has been studied and scientifically proven to help the aging process of the skin. How? Sulforaphane not only helps with the Phase 2 detoxification pathway of your liver (ie helps your liver to do a better job of clearing out all the toxins and hormones), but it has been shown to help activate the Nrf2 pathway in the body which helps to control inflammation and oxidative stress levels that drive the ageing process. And remember, because they are coming from sprouts, your body can easily absorb this age-busting wonder nutrient. 

Sprouts are so easy to buy from brands such as Aussie Sprouts, they are super budget-friendly (even with the cost of everything else going up), they taste amazing, are low-carb and low calorie, nutrient dense and probably one of the most underrated skin superfoods you can get your hands on. If you are looking to improve your skin, the sprout is your holy grail”, Madeline Calfas RN, Nat. Nutritionist & Aussie Sprouts expert.

2023 Beauty Trend Predictions

Skin Tightening

As you age, the building blocks of supple, youthful skin (collagen, elastic fibres and a gel-like substance called the extrafibrillar matrix) lose their strength and elasticity and the SMAS layer loses its ability to support your skin. The result is loose, sagging and wrinkled skin.

Don’t fret, there’s a new revolutionary non-surgical, non-invasive,  skin tightening treatment on the scene that works by stimulating your body’s natural regenerative processes using cutting-edge HIFU (High Intensity Focused Ultrasound).

It has an immediate tightening effect by contracting the collagen fibres that support your skin. Most importantly, the Ultraformer treatment stimulates long-term production of new, stronger collagen, helping to lift and tighten sagging skin and fill out wrinkles, without downtime. Win win! Check out Cosmetic Avenue to learn more.

2023 Beauty Trend Predictions
2023 Beauty Trend Predictions

Less is More Approach to Make Up

“With 2022 almost behind us, the focus has now shifted towards a new year with new trends emerging. With what seems as a particular beauty trend coming full circle. I’m noticing a less is more approach to makeup. Clients are eager to reveal their skin and focus on ways they can achieve clearer, brighter complexions and ditch the heavy foundations and concealers. Insert Cosmelan a trending treatment for 2023. Cosmelan is a depigmenting method designed to lift as well as inhibit pigmentation, a secondary to this is it  creates an even luminous skin tone, that is smooth in texture with only the need to apply your most loved serum, moisturizer and SPF before heading out the door” Amba Brennan is Dermal Skin Therapist  at SSKIN.

2023 Beauty Trend Predictions
2023 Beauty Trend Predictions

Glass Facials

“The glass facial is the latest injectable treatment that involves skin booster injections consisting of micro injections of HA with a microdose toxin. It powerfully hydrates and moisturises the skin leaving it   plumper, smoother and glowing, whilst also reducing pore size, helping to improve crepiness and having a mild tightening effect for full on rejuvenation.” Tara Muhlenbeck is Registered and Cosmetic Nurse at SSKIN.

Beauty As You Sleep

“As we age our skin loses moisture, causing it to look dry, dull and tired however there are some ingredients that can help. Hyaluronic Acid and argan oil are both key ingredients used to help retain moisture, keeping skin looking plump, youthful and bright” explains Jenny Orenstein, founder of Lunalux.

“To help you get the benefits as you sleep, I have created eye masks, scrunchies and pillow cases that are infused with hyaluronic acid and argan oil so you can wake up feeling fresh and moisturised to start your day off right.

2023 Beauty Trend Predictions
2023 Beauty Trend Predictions


“Your skin is your largest organ and whatever you put onto it gets absorbed into the blood stream. That is why it is a good idea to try to use natural products where you can” says Katie Gibson who founded Totem Eco with her husband Toby.

“Deodorant is one of the biggest offenders as it is highly packed with chemicals which can disrupt the delicate balance of your hormones and it also effects the environment due to the chemicals and packaging too.”

“We have created a range of eco friendly deodorant pastes and soaps which took out silver and bronze at the Clean+Conscious awards last month. The all Natural, Australian botanical infused pastes are free from aluminium, sweat blockers, parabens and other nasties. They don’t contain known irritants such as bicarb, fillers, or anything unnecessary in their formula, making it as effective and natural as possible while suitable for all skin types.”

2023 Beauty Trend Predictions

For more on 2023 beauty trends, check out:


By Alice Duthie

Lifestyle Writer

Alice Duthie is a beauty and lifestyle writer for The Carousel. She is currently studying a Bachelor of Commerce at The University of Sydney, majoring in Marketing and Business Information Systems.



The Carousel