Perry Howell

Perry Howell

Perry Howell is the founder of Pilates Gang and host of Core & Commerce, where she explores how modern wellness brands scale through community, content, and culture. With a background spanning the London School of Economics, Miami University, and the University of Sydney, she brings a globally informed perspective at the intersection of marketing intelligence and mindful living.

Under her leadership, Pilates Gang has quickly evolved into a fast-growing global community—building an audience of 38K+ engaged followers and consistently selling out intimate events with waitlists that far exceed capacity. Its walk club alone has seen 900% growth since launching in early 2026, reflecting a rising demand for connection-led wellness experiences. Through Core & Commerce, Perry reaches a highly engaged international audience, with episodes averaging around 12K listeners and a cross-platform following spanning Australia, the UK, North America, and beyond.

Blending sharp commercial insight with cultural awareness, she offers a considered perspective on what today’s wellness industry is getting right—and where it’s still falling short.

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