If you’ve googled the term ‘makeup’ in the last couple of years, chances are you’ve stumbled across the internet phenomenon that is the ‘Beauty Guru’. Uploading self produced Youtube videos that cover everything from ‘how to get a perfect smokey eye’, to recreating celebrity makeup, has become a full time job for some of these makeup-obsessed girls from across the globe.
Australia has produced some of the worlds best know Vloggers (Perth’s own Lauren Curtis has over 2.7 million subribers and growing, with Batemens Bay native Chloe Morello at nearly 1 million) but today we’re showcasing the top 10 Up and coming Vloggers we think you should be watching, from right here in Australia.
Wengie
Aussie-Asian beauty and lifestyle vlogger from Sydney Australia, Wengie is a huge believer in the power that positive thinking can have on your everyday life. We love that her videos aim to brighten up the day of her viewers. On her channel she shares skincare and cosmetics tips, tutorials and reviews using products primarily from from Korea and Japan.
Sharon Farrell
With nearly 10 years of professional makeup artistry under her belt, Sharon’s obsession with all things beauty and a passion for teaching, made starting a YouTube Channel and Blog a no-brainer. We love her in depth makeup tutorials, and honest product reviews and hauls.
Louna Tutorials
With a subscriber base of over 170,000 across her three channels, Louna is a genuine homegrown YouTube star. This flame-haired makeup maven features an array of make-up and style tutorials with a killer sense of humour.
Make Me Over Katie
After five years of experience as a MUA Katie knew that she wanted to share her love for all things beauty with a wider audience. Katie’s relatable and fun approach to life is what draws you in to her channel, as she shares tips and tricks for the thing she is passionate about most – empowering women worldwide through makeup.
Nailed it NZ
OK so Jessie is actually a Kiwi but who’s counting? Jessie simply loves the tiny canvases we literally have at our fingertips. In 2014 she trained as a nail technician so that she could offer more qualified support and information to the passionate nail enthusiasts in her audience. We recommend her latest Easter Nail Art Tutorial for a bit of inspo this weekend!
Miss Tango 2
Mel started her channel with two things in mind, sharing her passion and knowledge of all things beauty and becoming a relatable figure in the beauty community. Mission accomplished Mel! She offers friendly, informative videos that feature a variety of products from pharmacy buys to higher end luxury brands, all of which have helped garner her a dedicated following online.
Katrina Maree
Newcastle based Katrina covers beauty, fashion and lifestyle on her channel, and we love her creative style of editing. Her videos are fun, informative and a visual feast for the eyes.
Rachelleea
Brisbane based Rachel’s channel is filled with makeup tutorials, fashion look books, hauls and DIY videos. We love her fun and fresh approach to beauty and can’t get over her uncanny resemblance to Taylor Swift, seriously though, check it out.
Kim Dao
Australian born Vietnamese vlogger Kim describes herself as an ordinary girl who loves makeup, fashion and travelling. Kim originally started her blog and vlog as a way to keep the memory of her first trip to Japan but these days it’s become an online resource for people curious about Japanese culture, especially beauty trends and fashion.
Dominique Amor
Sydney’s very own fashion vlogger, we love Dominique’s videos on seasonal lookbooks, one brand looks, hauls and fashion tips. With a passion and flair for fashion and beauty, Dom offers her audience a complete transformation from head to toe.
Who is your favourite up and coming beauty vlogger? Tell us below…
