With over 30 years in the industry, David Keough knows a thing or two about maintaining healthy hair. Including a couple of handy hacks to extend the time between salon visits. And, while his work regularly fronts Vogue, Vanity Fair and Harper’s Bazaar covers, for those yet to add supermodel to the CV, we were lucky enough to catch up with the stylist who has worked on Brooke Shields, Bebe Rexha and Sarah Rafferty, and counts Miranda Kerr among his favourite clients.
#Unfiltered
One of David’s top recommendations is to install a water filter in your shower. This is because tap water can contain minerals and chlorine that strip moisture from the hair, leading to dryness and breakage. “Using a filter helps to retain moisture in the hair which reduces breakage and brittleness, contributing to stronger and healthier hair,” he says.
The Blonde and the beautiful
Blonde’s need a little more support between salon visits so repairing your bonds directly at the root and nourishing your hair that may have been damaged from colour is key. “Utilising the John Frieda BLONDE+ 3-step range will help maintain your locks between visits to visibly repair, strengthen and protect,” says David. If you’re feeling a little yellow, get toning! “The John Frieda Violet Crush range will be sure to neutralise unwanted yellow tones whether you’re after a daily wash or a weekly treatment,” he adds.
Get serious about serums
Incorporating treatments and serums into your hair care routine is another crucial step to help extend the time between salon visits. ” Using treatments either daily or weekly will get your hair back in shape between salon visits by locking in moisture,” says David. He specifically recommends the Frizz Ease intensive masque – which helps repair surface damage caused by stresses of over-styling and daily wear and tear.
Feeling hot, hot hot!
Finally, excessive heat can break down the protein in your hair, resulting in long-term damage. With hot styling tools a major cause of hair damage, leading to frizziness, dryness, and split ends. “Be mindful of how often you are using hot styling tools and consider giving them a break for a while to allow your hair to recover,” says David Keough.
