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Think Pink This Christmas And Show You Really Care

As we are in peak Christmas shopping time I thought I would shine a light on a wonderful value purchase that supports a cause close to our hearts as Women, Mothers, Daughters, Sisters, BFFs and Lovers.

As a shopper, I do love to purchase and support causes with my dollar. I like to buy products that consider the environment, that giveback to charity and naturally to support a sensational cause.

My favourite thing about this cause is that so many major brands together with some fabulous homegrown brands unite to support the National Breast Cancer Foundation (NBCF).

By shopping for Christmas presents that also support the NBCF you are showing your loved one you care and perhaps showing a stranger, a friend or yourself that this devastating disease is soon to be a footnote in history. Yes, this is possible in our lifetime.

“Year after year our generous corporate partners have pledged their support for breast cancer research through their special edition pink ranges. This has raised millions of dollars for innovative research that is essential to improving how breast cancer is diagnosed, managed and treated” said Professor Sarah Hosking, NBCF CEO.   Our goal is that by 2030 there will be zero deaths from breast cancer.”

Check out my review of the gorgeous Bobbi Brown Illuminating Powder in Peony Pink. It is a stunning product suitable for all colouring and 20% of purchase goes directly to the National Breast Cancer Foundation.

Also, take a look at the divine Francesca Awareness Bracelet from Francesca, the jewellery label by twenty-something sisters Hannah & Rachel Vasicek. Founded on the principle that success means nothing unless you’re giving back, Francesca combines beautiful design with an empowering purpose.

This month, in partnership with the National Breast Cancer Foundation, Francesca will be donating $20 from every Awareness bracelet sold. Handbeaded within their Hobart studio, the Awareness bracelet features beautiful 6mm pink aragonite beads finished off with sterling silver and the Francesca logo.


National Breast Cancer Foundation Bracelet
Buy this beautiful pink Francesca Awareness bracelet and a donation will be made to the NBCF

Hannah & Rachel Vasicek said: “We all know someone who has been affected by breast cancer, whether they’ve had it themselves or supported a loved one through it. Those survivors are the lucky ones though. It was shocking to discover that 8 women die from breast cancer every day and that’s just in Australia. As an all female company, this issue is one close to our hearts and we were determined to give back and help NBCF in their goal to achieve zero deaths by 2030. Our $39 handbeaded bracelets provided the perfect opportunity to raise awareness and money.”

Some of the major brands who also care by supporting this cause are;

Tony&Guy Pink Scissors Program, A one-of-a-kind initiative to support clients through the emotional process of hair loss associated with cancer treatment.

ghd: Limited edition pink blush ghd platinum® styler/ RRP $325, Limited edition pink blush ghd air® hairdryer/ RRP $200, Limited edition pink blush ghd V® styler/ RRP $280, Limited edition pink blush paddle brush / RRP $34

Available in the finest salons, premium retail stores and

Silk Oil of Morocco: Argan Oil / RRP $59.50, Argan Vegan Lip Balm / RRP $29.95 Available at

Clinique: Great Skin, Great Cause – Dramatically Different Moisturizing Lotion+ 200ml Jumbo with Key Chain RRP: $75 Distribution: Myer, David Jones and

Estée Lauder: Advanced Night Repair Synchronized Recovery Complex II with Pink Ribbon Pin 50ml RRP: $145 Distribution: Available at MYER, David Jones and

Do stay tuned for my next instalment on the National Breast Cancer Foundation Aussie homegrown products that are breaking through and leading the way.

The ultimate way to get more bang for your buck buy a present that may contribute to the gift of life.

Written by Jo Munro

Jo Munro is best known as The Savvy Shopaholic with the tag line 'Shop More, Save More'.
She is The Carousel's resident shopping expert and a regular TV presenter on Ch9's Today Show and A Current Affair.
In Jo's book The Savvy Shopaholic, she shares over 20 years of savvy shopping expertise, business wisdom and channel management with those who want to turn their shopping skills into cash.
Much loved for her luxe for less shopping tips and wide-brimming smile, she's always keen to share her passion for shopping and savvy tips to get the most out of your dollar.

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